Friday, 30.07.2010

Data Warehouse

Valuable Analyses with VIS.

Direct customer approach

Direct customer approach

Standard-reportszoom view …

Standard reports

AdHoc Querieszoom view …

Ad Hoc Queries

With VIS you will get the matching infrastructure as a basis for up-to-date data and qualified analyses. The integrated Sales Information System VIS offers you current analyses and statistics for your direct marketing from target-oriented address analyses to individual order reports, whenever and wherever you need them.

VIS allows precise reporting of customer evaluations and customer scoring that can be requested and evaluated daily. In addition to this data, external information to complete your analyses can be integrated into the system. This allows you to gain a valuable profile of your target group as a basis for concise and efficient customer contact.

Highlights:

  • Easy creation of individual queries using drag & drop
  • Customized presentation of standard statistics or user-defined queries
  • Simple data export
  • Effortless importation of external data for integration into VIS for analysis
  • Automated server for standard statistics and user-defined queries

VIS Objectives:

  • Use existing data to obtain new customer information and to improve market insight. This enables correct decision making, precise planning for specific target groups and ensures successful transactions.
  • Support time-relevant and market-adjusted activities (time to market)
  • Recognize and create competitive advantages

Standard reports

Defined Report Catalogue:
The standard version of VIS includes a variety of essential standard reports, which make conventional paper statistics superfluous. These reports can be customized to reflect individual requirements.
Daily Online Queries:
In VIS, data is updated daily and is available for analyses from the user workplace at any time. Powerful user tools allow you to create very informative queries without SQL- knowledge in no time.

Ad Hoc Queries

VIS provides you with all the data needed to create informative ad hoc queries at any time. User tools, such as Business Objects, simplify the query process without any SQL knowledge requirements.